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|Portfolio :: Michael Kroeger :: MK Graphic Design|
Zumbiel Promotion :: 1980|
I designed this ad while working at Liebel & Company in Cincinnati, Ohio.
The copy reads: IT TAKES courage to reach the top, of anything. Courage and an unfailing commitment to the cause. It is in the marketplace, as it is on the mountain, a long, well-planned ascent. It requires careful, calculated steps. The ability to change direction as needed, and move ahead. And good communication with a capable partner. It takes talent. Patience. Strength. And perserverence. But above all it takes TEAMWORK TO REACH THE TOP.
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